brightens up to 9 levels.

Whitest White Lightener is a dust-free bleaching powder that is unique because of the fantastic results and the caring effect on the hair.

The bleaching powder has a special blue tint that neutralizes unwanted warm tones in the hair, resulting in guaranteed bright blonde tones.

The integrated Cement Fortifying Technology in Whitest White Lightener bleaching powder protects and strengthens the hair maximally during the lightening process.